Talk attended 'aych incubation project' imageTalk attended 'aych incubation project' image
  • 3 Year project
  • Support to young people aged 16-30 years
  • The programme takes people out of the comfort zone
  • They will be challenged
  • Making new contacts
  • Potential customers
Provide you with fundamental skills-
  • Developing ideas
  • Market research
  • Brand creation
  • Where to sell
  • Financials
  • IP/Patents/Copyright
  • Choosing the right legal structure
  • Business planning
  • Managing customers
  • Running the business (Day to day)
  • How to network
  • How to pitch
Plan vs reality-
(Duesday - Helping with monthly expenses)
"Plans are nothing; Planning is everything"

  1. 'All design phenomena should be rooted in research' - research your target audience and the information around that.
  2. 'Surrounded by data, hungry for insights'
  3. 'Practice safe design; use a concept'
  4. 'When the strategy gains the edge: design'
  5. 'Losing the fear of being wrong: measuring'
"You don't know until you try"
  • Attend good quality events
  • Invest in networking
  • Invest in work experience
  • Choose a small company/ start-up
  • Preparation is everything: interview
"Weaknesses can also be seen as strengths, only if talked about in the right way"

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